Module 2: Marketing

8 Step Irresistible Offer

The key to selling anything is about positioning. It doesn’t matter how good your product is. If you don’t market it correctly it’s not going to sell. Aaron will teach you his 8 Step Irresistible Offer strategy to create an offer that your customers won’t be able to refuse. This strategy includes;

• Social Proof – Does your product or service do what it says?
• Urgency and Scarcity – How are you creating urgency?
• Pain and Desire – What pain are you alleviating? What pleasures are they getting?

Generating Leads with Kerry Fitzgibbon

Aaron’s very own Social Media Marketer and Australia’s leading Facebook Marketer Kerry Fitzgibbon is going to take you through strategies you can use on social media to generate leads into your business. Kerry will talk you through the different channels available to you and show you how to:

• Set up your Facebook Page
• Optimise your social media pages to scale your business
• Write great ad copy that both generates and converts leads

The “9 P’s Of Marketing”

Aaron takes you back to basics with the 9 P’s of Marketing Matrix. Marketing is not just about the new and modern digital platforms. It’s important to remember the basics of marketing to make sure you are getting your products and services in front of the right people. In the 9 P’s you will cover off;

• Promotion: The channels you are going to use to communicate your product
• Process: How you deliver to your customers
• Positioning: How you describe the key attributes of the product

And more.

Module 3: Sales

Sales Systems & Pipelines

Aaron will take you through how he builds sales systems and pipelines so that you can know exactly where everything is going, and convert these into revenue-generating sales.

• Sales Pipelines: Lead Generation, Sales or Sales conversation, delivering on the promise, repeat
• Customer Relationship Management (CRM): The storage of all the information on your leads and customers. Managing the sales process from start to finish

Sales Process “The Million Dollar Trifecta”

Sales and the process of selling is key to a business’s success. Sales is about influence and persuasion; you are always selling. In these next modules Aaron explains to you his world-famous Sales process that doesn’t only make sense, but work. The results don’t lie. Sales at its core is an exchange of value for money. Aaron’s Million Dollar Trifecta breaks it down for you so that you are giving value and getting the money in the end. This process is broken down into 3 key parts.

• Engage
• Enrol
• Convert

Module 4: Business Plan

The Business Plan

The key to being able to take your business to the next level is having a fully developed business plan. During Aaron’s 15 years in business he has written and seen many variations of business plans. Knowing what areas of the business you need to focus on, in one document, will make pitching to potential partners and scaling your business so much easier.

Aaron has used this 30 Page fully customisable Business Plan in all of his 6, 7, 8-figure businesses to date. You can use this template to plug and play specifically to your business for exactly the direction you want to move, from your mission and vision statements to defining your ideal client.

Bonuses included:

• Aaron’s 9 P’s of Marketing Matrix valued at $197. A blueprint that he uses to market his product or service effectively, efficiently and to the right target market.
• Aaron’s Irresistible Offers Template valued at $149. Step by step how to create your irresistible offer with all the areas you need to focus on to start selling that offering Even if you have never intentionally sold anything in your life, BUILD will give you the confidence to.
• Aaron’s 30 Page fully customisable Business Plan valued at $497.00
• One free ticket to a One Day LIVE Summit Experience, valued at $97.00. Valid for up to 12 months. One Day Summits include training from Aaron Sansoni, plus guest keynotes from experts such as Janine Allis, Naomi Simson, Marc Randolph, Dr Glen Richards, Michelle Bridges, Turia Pitt and more. Only valid for Entrepreneur’s Summit, Elevate Summit and Business Summit.
• Total bonuses included valued at $940 included in your one-off investment of $197 for the BUILD with Aaron Sansoni shortcourse.